May 26, 2024  
2019-2020 Graduate Catalog 
    
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2019-2020 Graduate Catalog [ARCHIVED CATALOG]

MBAMKT 693 - Entering International Markets

3 Credit(s)

Description:
This on-line course combines MBA students from the University of Massachusetts Boston and European universities. It combines a marketing curriculum with multi cultural group work. Teams with members from other universities will work on a group project creating a marketing plan for a business wishing to enter either the US or European market.

Enrollment Requirements:
MBAMKT 670 and MBAMGT 650

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