Dec 05, 2024  
2018-2019 Graduate Catalog 
    
2018-2019 Graduate Catalog [ARCHIVED CATALOG]

MBAMKT 693 - Entering International Markets


3 Credit(s)

Description:
This on-line course combines MBA students from the University of Massachusetts Boston and European universities. It combines a marketing curriculum with multi cultural group work. Teams with members from other universities will work on a group project creating a marketing plan for a business wishing to enter either the US or European market.

Enrollment Requirements:
MBAMKT 670 and MBAMGT 650

038129:1