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Dec 05, 2024
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2018-2019 Graduate Catalog [ARCHIVED CATALOG]
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MBAMKT 693 - Entering International Markets 3 Credit(s)
Description: This on-line course combines MBA students from the University of Massachusetts Boston and European universities. It combines a marketing curriculum with multi cultural group work. Teams with members from other universities will work on a group project creating a marketing plan for a business wishing to enter either the US or European market.
Enrollment Requirements: MBAMKT 670 and MBAMGT 650
038129:1
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